Arthur Mamedov is the Chief Executive Officer of TheSoul Publishing, one of the world’s most popular online media companies achieving over 25 billion views monthly. Arthur spearheads a skilled and diverse international team in more than 70 countries. Under his leadership, the team successfully adapts to the ever-changing media landscape within the dynamic and fast-paced content creation industry. Since joining TheSoul Publishing as COO in 2016, Arthur has played a pivotal role in establishing a growing list of strong, trusted relationships with global distribution partners, including the world's largest social media companies, such as TikTok, Snapchat, Facebook, Instagram, YouTube, Pinterest, and Roku. Based at the company’s headquarters in Cyprus, he has been instrumental in the guidance of the company's key functions and crafting the strategy of TheSoul. He was named CEO in October 2022. Before joining TheSoul, Arthur was a board member of TeleTrade EU, a prominent European investment firm providing brokerage services to private and institutional investors across the region. In this role, he drove client acquisition through digital marketing and shaped product strategy.